About Us

Lulu & Lily got its roots as just a tiny retail store tucked away in the heart of Midlothian, Virginia. The dream began with two new moms who both shared a vision of owning their own business in our hometown and in 2017, we found the perfect spot and quickly opened doors!

Things went so much better than expected and the support from our hometown was AMAZING. Things glided along smoothly for about 3 years until the world came to a screeching halt with Covid-19. We were forced to close doors for at first what we thought would just be a couple days. This turned into a couple weeks, and then the weeks turned into months, and we eventually were forced to shut down :( This devastated us, but VA girls are fighters!

For months and months we struggled to find a solution to continue, and that's when our husbands suggested we open our store online! Great idea! The thought of existing solely online was very strange to us, but we adapted to the times and launched a website desperate to give it a try.

Not long after that, several of our videos went viral on tiktok, and Lulu & Lily was back in operation! Thank you so much to any of you that has made it this far to read our story and support us. We feel so blessed to be able to do this again and I just can't thank you enough for being part of a page in our story ❤️❤️